Historical brief · 2026-11-10

Adobe brings AI agents and new creative tools to Photoshop, Premiere, and Firefly

Adobe is upgrading its software lineup, including Photoshop and Premiere, with new AI agents and creative tools announced at the MAX event. The company is also launching a Model Context Protocol to let external chatbots access its creative features, alongside a move into Figma's design territory.

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Adobe announced a massive wave of AI updates for its core software suite—including Photoshop, Premiere, Illustrator, and InDesign—at its MAX event in Miami. The updates introduce an always-on AI agent designed to understand user workflows and offer proactive assistance for quick tasks like background removal.

In addition to application updates, Adobe's Firefly app is expanding with a prototyping tool called Builder to compete with Figma, alongside smart video assembly and editing features. Adobe is also releasing a local MCP (Model Context Protocol), allowing third-party AI assistants like ChatGPT and Claude to tap into Creative Cloud capabilities, though industry figures debate the open standard's balance of benefits.

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